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Bachelor in Mass Communication (Honours)

University of Cyberjaya

Available to International and Domestic students.

Level

bachelor

Duration

Full-time, 3 years

Location

Cyberjaya, Selangor, Malaysia

Entry Exams

TOEFL score of 500 OR IELTS score of 5.0 or its equivalent.

Intake

March, July, October

Program Overview

Our Bachelor in Mass Communication programme welcomes students into the dynamic world of journalism, public relations, broadcasting, digital media, and related fields. Through a blend of theoretical knowledge and practical skills, students will explore key areas such as media ethics, communication theory, writing for different media platforms, and the impact of emerging technologies on global communications. Courses are designed to foster critical thinking, media literacy, and effective storytelling techniques, equipping graduates with the tools necessary to navigate the evolving media landscape.

Students will gain hands-on experience through internships, media projects, and access to state-of-the-art studios, ensuring they are well-prepared to work in real-world media environments. The programme also encourages interdisciplinary learning, offering opportunities to specialize in areas like digital journalism, corporate communication, advertising, or film studies. Graduates of the programme are poised to become innovative media professionals, capable of shaping public discourse and contributing to the future of mass communication.

Key Modules

  • 1Introduction to Mass Communication
  • 2Academic Writing
  • 3Visual Communication
  • 4Business Communication
  • 5Introduction to Marketing Communication
  • 6Introduction to Journalism
  • 7Introduction to Public Relations
  • 8Introduction to Film
  • 9Consumer Behaviour
  • 10Digital Photography
  • 11Human Communication
  • 12Media, Culture and Society
  • 13Social Research Methods
  • 14Communication Law and Ethics
  • 15Writing for Mass Media
  • 16Corporate Communication
  • 17Communication Theories
  • 18Intercultural Communication
  • 19Creative Copywriting
  • 20Advertising Campaign
  • 21Public Relation Campaign and Strategies
  • 22Broadcast and New Media
  • 23Performing for Media
  • 24Media Planning and Buying
  • 25Advertising Design
  • 26Documentary Production Techniques
  • 27Video Production Techniques
  • 28Research Project
  • 29Industrial Training/Practicum

Entry Requirements

  • Foundation: UoC Foundation or its equivalent, with a minimum CGPA of 2.00 and credit in English at SPM or its equivalent.
  • STPM: A pass in STPM or its equivalent, with a minimum of Grade C (GPA 2.00) in any two subjects and a credit in English at SPM or its equivalent.
  • STAM: A pass in STAM with a minimum grade of Jayyid and a credit in English at SPM or its equivalent.
  • Diploma Level: A Diploma or its equivalent, with a minimum CGPA of 2.00 and a credit in English at SPM or its equivalent or a Diploma in Media and Communication or its equivalent.
  • For International Students Only
  • TOEFL score of 500 OR IELTS score of 5.0 or its equivalent.

Career Prospects

  • 1. Digital Media & Content
  • 2. Public Relations & Corporate Communication
  • 3. Journalism & Broadcasting
  • 4. Advertising & Marketing
  • 5. Production & Creative Services
  • Videographers, Photographers, Video Editors, Graphic Designers and Multimedia Producers.
  • 6. Event Management
  • 7. Service and Institutional Sectors
  • Prospective Industries
  • Your skills will be in demand at:
  • News Agencies
  • TV and Radio Stations
  • Marketing and Public Relations Agencies / Departments
  • Multimedia Production Houses
  • Event Management Companies
  • Digital and Social Media Firms
  • Hospitality and Services

Interested in Bachelor in Mass Communication (Honours)?

Apply now and start your journey. Our team will guide you through the entire application process.

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