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Bachelor of Arts (Honours) in Business Management

Asia Pacific University of Technology & Innovation

Level

bachelor

Duration

3 years

Location

Kuala Lumpur, Malaysia

Entry Exams

IELTS : 5.5 TOEFL IBT : 3.5 Pearson (PTE) : 51 MUET : Band 4

Tuition Fee

RM108,500 (USD28,555) (International, total)

Intake

28 September 2026, 24 November 2026

Program Overview

This programme is specifically designed to provide students with:

An understanding of the context, nature, role and significance of management activities as undertaken by managers in a range of organisations.

An opportunity to develop well-researched, logical and integrated solutions to multi-faceted problems in uncertain and dynamic business contexts.

Exposure to the areas of modern Business Management and how these work in concert to produce competitive organisations.

A wide range of employment skills such as critical thinking, problem solving and interpretive skills, effective written and oral communication, using IT in business applications, and the ability to conduct research in business management.

Key Modules

  • 1Digital Thinking and Innovation
  • 2Quantitative Skills
  • 3Business and Communications Skills
  • 4Business Economics
  • 5People Management
  • 6Fundamentals of Accounting
  • 7Marketing
  • 8Business Law
  • 9Fundamentals of Entrepreneurship
  • 10Introduction to Management
  • 11Behavioural Science in Organisations
  • 12Digital Marketing
  • 13Innovation Process
  • 14Business Research Methods
  • 15Delivering Customer Value
  • 16Managing Finance
  • 17Operations Management
  • 18E-Business Management
  • 19Business Ethics and Governance
  • 20Applied Artificial Intelligence for Business
  • 21International Culture and Communications
  • 22Critical Thinking in Management
  • 23Venture Building
  • 24Global Marketing
  • 25Managing People and Performance
  • 26Strategic Management
  • 27Project Management
  • 28Managing Change
  • 29Enterprise Resource Planning
  • 30Investigations
  • 31Managing International Supply Chain
  • 32Final Year Project
  • 33Critical Issues in Managing Information Systems in Organisations
  • 34Sustainability Leadership
  • 35Appreciation of Ethics and Civilisation (M’sian Students)
  • 36Malay Communication Language (Int’l Students)
  • 37Philosophy and Current Issues
  • 38Workplace Professional Skills
  • 39Integrity and Anti-corruption
  • 40Co-Curriculum

Entry Requirements

  • STPM: 2 Passes in STPM with a minimum Grade C (GP 2.0) and a Pass in English and Mathematics at SPM Level or its equivalent.
  • A-Level: 2 Passes (Grade A-D) in A-Level with a Pass in English and Mathematics at SPM/ O-Level/ IGCSE or its equivalent.
  • UEC: 5 Grade B’s in UEC with a Pass in Mathematics and English.
  • Matriculation/ Foundation: Passed Foundation programme (minimum CGPA of 2.0).
  • Diploma: Successful completion of the APU Diploma or Successful completion of studies in another recognised institute with academic credits equivalent to Level 1 of an Honours Degree (Subject to the approval of the APU Academic Board)

Career Prospects

  • Business Development Manager
  • Operations Manager
  • Project Manager
  • Supply Chain and Logistics Manager
  • Procurement Manager
  • Sales and Marketing Manager
  • Human Resources Manager
  • Management Consultant
  • Data Analytics/Business Intelligence Manager
  • Entrepreneur / Startup Founder

Interested in Bachelor of Arts (Honours) in Business Management?

Apply now and start your journey. Our team will guide you through the entire application process.

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